Well, today I’m going to talk about H&M, which is a very big store and brand around the world.

Unfortunately, it hasn’t been launched in Brazil yet, but I truly hope it does soon.

So, for those of you who don’t know H&M, I’m gonna say a little bit more about it’s story.

H&M was established in Sweden in 1947.Since then, it has opened 14oo stores around the globe.The brand is known because of it’s quality clothes in very good prices, and it doesn’t only sells clothes, but also cosmetics.

H&M has also a the sims expansion, which is a kind cool way of marketing.In the game you can buy clothes as fashion as real life, which is a relief, because I don’t know if any of you have ever played the sims, but the clothing designers should be fired.

And just recently, Roberto Cavalli has just signed a contract with H&M to release a new collection for this fall. The italian designer is well known and loved for his sensual rock style and ability to show off personalities. And this is where I found the idea for this post:

http://theicing.wordpress.com/2007/11/02/roberto-cavalli-chic-at-hm/

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~ by badtrip on November 5, 2007.

One Response to “”

  1. cool post! it really is huge oustde Brazil, it would be a great idea to bring it over here- if only i had a few millions to invest..
    anyhow, where did you first go to an H&M store?

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